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Challenege
Display a brand that was consistent with the 5-year plan of the organization.
Solution
A unique brand was created to define the 5 keywords that describe the next 5 years. Expansive, exciting, challenging, fast paced and rewarding were all identified as keywords, which described the 5-year plan of the organization. This brand and theme was carried into the corporate PowerPoint templates as well as the corporate kick-off video for the conference.
Results
The management staff of the organization was able to see a clear vision through the materials presented, which was also in conjunction with the speeches of the leadership team. The management staff were inspired by the video and left the conference with a new level of excitement and commitment to the direction.
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Breakdown
Industry:
Hospitality
Hotel & Resort
Services:
Brand Design
Video Production
Presentation Design