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Vancouver Trade Show Rentals

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Challenege

Vancouver Trade Show Rentals wanted to determine if it was possible to capitalize on the niche market of trade show rentals. The company’s strategy was to enter and maintain market share with low investments in advertising/promotion costs.

Solution

Strike Creative developed a full-service strategy creating a brand, which portrayed credibility and reliability. A website developed to deliver qualified customers with low acquisition costs, as well as a long-term internet marketing strategy designed around search engine optimization.

Results

After 8 weeks Vancouver Trade Show Rentals started to emerge in the top 3 placements for a variety of keywords in Google search engine results pages. A total of 87% of traffic to the site was being driven from Google with no money spent. Organic conversions continue to grow and are already meeting industry averages.

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Breakdown

Industry:

  • Tradeshow Services

  • Marketing/Sales

Services:

  • Web Development

  • Search Engine Optimization

  • Google Adwords

  • Google Analytics, Event Tracking, Conversion Tracking

  • Brand Design